FlowPlay's Social Casino, Vegas World, Named Best Social Gaming App at 2014 International Gaming App Awards

FlowPlay Recognized Alongside Big Fish Games, Playtech, and PokerStars for Innovation in Mobile Technology Within the Online Casino Industry

SEATTLE, Dec. 15, 2014 -- FlowPlay, a leader in virtual world games and technology, today announced that its social casino game, Vegas World, has been named the Best Social Gaming App of the Year at the 2014 International Gaming App Awards. Vegas World was recognized at a ceremony in Londonon December 8 as part of Clever Duck Media's inaugural International Gaming App Awards – celebrating free-to-play, social games, and traditional games in the iGaming and online casino industry.

From the most aesthetically-pleasing designs to the highest innovations in technology, the App Awards showcase the very best work in the industry, with particular emphasis on how games are connecting with consumers, and driving their business forward. Vegas World's full suite of casual casino games, customizable avatars, virtual goods, and multiplayer functionality differentiated the app among other finalists in the social gaming category including Big Fish Games and Plumbee.

"Clever Duck Media has been celebrating excellence in iGaming for several years through their International Gaming Awards and we're proud to have been selected in their first-ever mobile focused awards," said Derrick Morton, CEO of FlowPlay. "We competed alongside some of the biggest names and best technologies in the industry and this award serves as further validation as to the innovative social casino experience we're providing our Vegas World players."

Vegas World was also recognized in August as a 2014 Tabby Awards User's Choice winner in the 'iPad Game: Cards, Casino and Dice' category. Honoring outstanding consumer tablet apps and games – judges of the Tabby Awards, including officials from the Entertainment Consumers Association, reviewed more than 200 submissions before selecting finalists. User's Choice winners were then determined by app users and gamers who cast nearly 100,000 votes, selecting their favorite apps among the panel-selected finalists in each category.

In addition to Vegas World's tablet and mobile apps, FlowPlay also offers an online experience, which can be played at www.VegasWorld.com.

Consumers can also experience the Vegas World by downloading the tablet app:
https://itunes.apple.com/us/app/vegas-world-slots-bingo-solitaire/id587547471?mt=8

About FlowPlay

FlowPlay, a developer of virtual environment and game technologies, make immersive worlds and massive multiplayer games possible with no software required beyond a basic browser. FlowPlay's first consumer product, ourWorld, is enjoyed and played by over 30 million players and is one of the most popular teen virtual worlds. Vegas World, the first social casino MMORPG developed by FlowPlay, was recently launched. The company was founded in 2006 and primarily funded by Intel Capital and the creators of Skype.

Girlstart and FlowPlay Team Up to Drive Gaming-Based Donations that Support STEM Education for Girls

FlowPlay Partnership Marks Girlstart's First In-Game Fundraiser; Fuels Seattle-Area Summer Camp and Other National Programs

SEATTLE and AUSTIN, Texas, Dec. 10, 2014 -- FlowPlay, a leader in virtual world games and technology, today announced its partnership with Girlstart, a nonprofit that inspires girls interest and engagement in science, technology, engineering and math (STEM) through innovative, nationally-recognized informal STEM education programs. As Girlstart's first-ever in-game fundraising campaign, beginning now through Jan. 5, FlowPlay's ourWorld or Vegas World players can raise money for Girlstart STEM programs by purchasing uniquely branded Girlstart virtual goods. One hundred percent of the proceeds will benefit Girlstart programs nationwide, including the entire funding of a Girlstart summer camp, taking place in Bellevue, Wash. in Summer 2015.

The U.S. faces a critical shortage of skilled STEM workers, and an even larger deficit of women in STEM. While more women than men enroll in college, women earn only 31% of total STEM degrees, only one in seven engineering degrees, and only 18% of computer science degrees. Furthermore, women hold only 24% of the nation's STEM jobs. Girlstart programs engage girls in STEM education, empower them to continue these studies, and inspire them to pursue STEM careers, to ultimately help address workforce inequities, impact innovation, and build bright futures for girls and their families.

FlowPlay and Girlstart share a common focus on increasing girls interest in technology, a cause that has been traditionally underserved – particularly amongst the gaming community – and one that was an early motivator for FlowPlay's flagship game. Currently, ourWorld boasts more than 800,000 active users, a majority of which are females (65%) under the age of 18 (80%).

Through Jan. 5, ourWorld players can use their in-world virtual currency, Gems, to purchase a 'Rocket Science Girl,' which will accompany their avatar throughout the game and enable them to gain Flow 100% faster, an aspect of the game that allows players to level-up and boost their in-game experience. Every purchase of the 'Rocket Science Girl' equates to a $5 donation to Girlstart. Players in FlowPlay's social casino title, Vegas World, can also contribute through purchases of a Rocket Ship Charm, which will provide a $0.50 donation to Girlstart.

"Like Girlstart, FlowPlay and its games meet girls where they are, by connecting their interests in technology with their social activities," said Julie Shannan, deputy director at Girlstart. "Part of our philosophy is that girls can be true to who they are and pursue STEM interests, and ourWorld provides an environment that fosters that same passion for individuality and technology. Our partnership with FlowPlay signifies our very first in-game fundraising effort, making this campaign a huge milestone for our technology-centric organization."

"We wanted to support an organization that is addressing a cause deeply rooted in the genesis of our company and core audience, and one for which we can really make an impact," said Derrick Morton, CEO of FlowPlay. "Girlstart is highly active, with programs that actually make a difference for elementary and middle-school aged girls. With this in-game donations campaign, ourWorld users have the opportunity to move the needle with an organization they can relate to, and see the tangible impact of their contributions."

All proceeds will support Girlstart programs nationwide, with a special emphasis on Girlstart STEM summer camps. In 2013, the Girlstart Summer Camp program was recognized by Change the Equation as one of four "exemplary" and "highly scalable" innovative STEM education programs in the United States. Girlstart summer camps are weeklong learning experiences in STEM that introduce 4th-8th grade girls to the fun of STEM through innovative hands-on learning challenges.

Since 2011, Girlstart has provided free summer camp programming to high-need girls in Bellevue, Wash., but the organization is continually seeking financial, facilities and volunteer partners from surrounding Seattle Area businesses. Thanks to FlowPlay's contributions, Girlstart will bring this award-winning weeklong camp back to the Bellevue community in Summer 2015.  

For more information about Girlstart's programs, visit www.girlstart.org.

About FlowPlay
FlowPlay, a developer of virtual environment and game technologies, make immersive worlds and massive multiplayer games possible with no software required beyond a basic browser. FlowPlay's first consumer product, ourWorld, is played by over 35 million players and is one of the most popular teen virtual worlds. Vegas World, FlowPlay's flagship social casino MMORPG, achieves industry-leading player monetization rates. In November 2013, FlowPlay introduced its social casino white-label platform, allowing businesses from any industry to quickly and easily bring their own uniquely branded social casino games to market. FlowPlay was founded in 2006 and is primarily funded by Intel Capital and the creators of Skype. For more information on FlowPlay, contact [email protected].

About Girlstart
Founded in Austin, Texas, Girlstart is the largest and longest-running community-based informal STEM education nonprofit in the nation specifically dedicated to empowering and equipping girls in STEM through year-round STEM educational programming. Since 1997, Girlstart has served over 50,000 girls and 7,500 teachers and families with school-based programs, professional development for teachers, summer camps, STEM career conferences and expos, large-scale science events for families, and community STEM education outreach programs. Girlstart programs are open to girls K-16. We are focused on serving girls of diverse ethnicities, girls who live in low-income or nonurban environments, and/or are considered at-risk. For more information on Girlstart programs, volunteer opportunities, or for Girlstart activities to do at home or in the classroom, please visit http://www.girlstart.org/.  

FlowPlay Ups the Ante With BetZone, the Social Casino Industry's First-Ever Sports Betting Gameplay

Establishes Vegas World as the First Social Casino MMORPG to Combine Lucrative Sports and Lifestyle Betting With Multiplayer Casino-Style Gaming

SEATTLE, WA - Sep 16, 2014 -- FlowPlay, a leader in virtual world games and technology, today introduced BetZone, the first-ever sports betting offering available in the rapidly growing social casino market. Available in FlowPlay's flagship social casino MMORPG, Vegas World, is the first virtual world and social casino offering to incorporate multiplayer sports betting functionality. BetZone gives players the ability to bet virtual currency (coins) on sporting events such as NFL games or the MLB World Series. In coming weeks, BetZone will incorporate casual fantasy sports-related games, political betting on elections from around the world, and lifestyle betting on elimination-driven TV shows or other pop culture events. During the first weekend of beta launch, 35,000 bets were made and 20 billion coins wagered within BetZone.

Sports betting accounts for a majority of the online gambling market opportunity. In fact, according to sports data analysts, Sportsradar, worldwide sports betting revenues are estimated to be between $700 billion and $1 trillion each year. As real-money gaming and online gambling remain highly regulated industries across the globe, many business leaders are cashing in on the rapidly growing social casino market, which Eilers Research estimates generated 10x the revenue of regulated online gambling in Q1 2014 (US).

FlowPlay social casino games far surpass competitive monetization rates, including an average revenue per daily active user (ARPDAU) of 44 cents -- more than double the industry standard of 21 cents ARPDAU. FlowPlay also achieves the second highest monetization rates on desktop, according statistics reporter by SuperData in July 2014. With BetZone, FlowPlay is bringing lucrative sports betting to social casinos for the first time.

BetZone goes beyond a traditional online sportsbook by incorporating social interactions in a virtual environment. For example, players can see what bets other players are placing, and wager up to 10 percent of their own coin bank -- stimulating conversation and community. BetZone is offered within a social casino virtual world, allowing players to chat, exchange drink charms or simultaneously enjoy additional multiplayer casino-style games, including bingo, poker, slots, or blackjack.

"Incorporating sports betting into our social casino virtual environments was a natural progression for FlowPlay and Vegas World," said Derrick Morton, CEO of FlowPlay. "FlowPlay brings a multiplayer environment and games mentality to this genre, and no one has ever approach it in this way. Betting virtual currency is just the first sports play for us, and we're eager to bring more casual fantasy sports-related games unlike anything the industry has ever experienced."

Separate from its own social casino consumer product, Vegas World, FlowPlay's social casino white-label platform helps companies integrate and capitalize on sports betting and social casino revenue opportunities. FlowPlay partners can quickly and easily bring their own uniquely branded, multiplayer social casino offerings to market. In addition to sports betting, white-label partners can launch a full spectrum of social casino games, such as bingo, poker, slots, blackjack or custom-built casino-style games all within a virtual world environment.

About FlowPlay
FlowPlay, a developer of virtual environment and game technologies, make immersive worlds and massive multiplayer games possible with no software required beyond a basic browser. FlowPlay's first consumer product, ourWorld, is played by over 35 million players and is one of the most popular teen virtual worlds. Vegas World, FlowPlay's flagship social casino MMORPG, achieves industry-leading player monetization rates. In November 2013, FlowPlay introduced its social casino white-label platform, allowing businesses from any industry to quickly and easily bring their own uniquely branded social casino games to market. FlowPlay was founded in 2006 and is primarily funded by Intel Capital and the creators of Skype. For more information on FlowPlay, contact [email protected].

Atari and FlowPlay Announce Strategic Partnership to Enter High Stakes Social Casino Industry

Iconic Publisher Selects FlowPlay to Launch Upcoming Premier Social Casino Gaming Platform

NEW YORK, NY - Mar 26, 2014 -- Atari, one of the world's most recognized publishers and producers of interactive entertainment and FlowPlay, a leader in virtual world games and technology, today announced a strategic partnership to develop Atari Casino, a premier social casino gaming platform. With FlowPlay, Atari gains the back-end infrastructure, analytics, payment systems and in-game advertising integrations necessary to provide a first class interactive experience for social casino games delivered online, on Facebook, or via iOS and Android devices.

Coming in Fall 2014, Atari Casino will extend some of the company's most noteworthy brands, including Asteroids®, Breakout®, Centipede®, and Missile Command® to classic casino games like slots, poker, and blackjack.

The FlowPlay partnership comes as Atari looks to expand its offerings beyond console gaming. By entering into this partnership, Atari will tap into the social casino market opportunity. In fact, more than 170 million people, or 2.5 percent of the world's population, play casino-style social games online each month, according to Morgan Stanley.

"Atari is an iconic brand synonymous with fun and interactive entertainment," said Fred Chesnais, Chief Executive Officer, Atari, Inc. "Entering social casino gaming is a logical next step for us given its appeal across multiple generations and its natural fit with the casual audience."

"From traditional land-based casinos to casual gaming giants, the competition is high. Expertise and differentiation are critical," said Derrick Morton, Chief Executive Officer of FlowPlay. "Entering into a partnership with an iconic brand like Atari validates our technical leadership, and we're looking forward to the success of Atari Casino."

About Atari
Atari (www.atari.com) is a multi-platform, global interactive entertainment and licensing company. Atari owns and/or manages a portfolio of more than 200 games and franchises, including world renowned brands like Asteroids®, Centipede®, Missile Command® and Pong®, (which were part of the classic gaming innovations from Atari founded in 1972), Test Drive®, and RollerCoaster Tycoon®. Atari capitalizes on these powerful properties by delivering compelling games online (including browser, mobile and digital download), for PC, smartphones and tablets and other connected devices. As a licensor, Atari extends its brand and franchises into other media, merchandising and publishing categories.

Atari has offices in New York and Paris.

© 2014 Atari Interactive, Inc. All rights reserved. Atari word mark and logo are trademarks owned by Atari Interactive, Inc. 

About FlowPlay
FlowPlay, a developer of virtual environment and game technologies, make immersive worlds and massive multiplayer games possible with no software required beyond a basic browser. FlowPlay's first consumer product, ourWorld, is enjoyed and played by over 30 million players and is one of the most popular teen virtual worlds. Vegas World, the first social casino MMORPG developed by FlowPlay, was recently launched. The company was founded in 2006 and primarily funded by Intel Capital and the creators of Skype. For more information on FlowPlay, including the company's own leading social casino MMO, Vegas World, or the Vegas World white-label social casino platform, contact [email protected].

FlowPlay Unlocks Vegas World Platform to Empower Developers to Build Unique Social Casinos Games for Web, Facebook and Mobile Devices

Joju Games Launches Custom Social Casino Game Built on FlowPlay Platform, Cutting Development Time in Half and Doubling Monetization Opportunities

AMSTERDAM, THE NETHERLANDS - Feb 12, 2014 -- Casual Connect Europe -- FlowPlay, a leader in virtual world games and technology, today unlocked the back-end development technology behind its leading social casino MMO, Vegas World. With the platform, developers gain access to the infrastructure, analytics and monetization tools required to quickly create and drive revenue from custom social casino games across all channels -- including web, Facebook, and iOS or Android devices and tablets.

According to SuperData Research, the social casino market is one of the fastest growing segments in the casual gaming industry, with revenue predicted to reach $4.4 billion worldwide by 2015. As online gaming companies and land-based casinos aggressively bring social casino games to market, the industry is becoming increasingly saturated. While many developers are building traditional social casino games from scratch -- such as single-player slots, poker or blackjack -- there is tremendous pressure to differentiate from the crowd.

With FlowPlay's Vegas World technology platform, developers can build unique, multiplayer social casino offerings that span beyond traditional casino games. In additional to accelerating game development cycles, developers can increase monetization opportunities by leveraging the platform's robust analytics, in-game advertising and payment system integrations.

Veteran developer Juan Gril, the mastermind behind Bingo Blingo and founder of Joju Games, is the first to develop a standalone social casino title on the FlowPlay Vegas World platform. As a one-of-a-kind fruit-themed fusion of slots and bingo, Fringo will join Joju's impressive casual game roster, which includes over 50 titles for brands including MTV, Nickelodeon and Comedy Central. Fringo is currently available at VegasWorld.com, WildTangent.com and FringoGame.com, and will soon be available on Facebook and Android devices in early 2014.

"In the highly competitive casual games market, the ability to leverage FlowPlay's platform to decrease both the time and budget needed to bring Fringo to market was a no-brainer," said Juan Gril, founder and studio manager at Joju Games. "FlowPlay's comprehensive development platform and industry-high revenue per monthly active user were key factors in our partnership. Fringo is already seeing great success, and we're looking forward to bringing additional social casino games to market with FlowPlay."

FlowPlay's Vegas World-based development platform includes:

• Social Interactions: Within any game room or other environments, players can conduct numerous social interactions including one-to-one or one-to-many chat conversations, and sharing of virtual goods.
• Massive Multiplayer Online (MMO) Architecture: Providing the infrastructure to allow thousands of players to enter the game, compete against, and socialize with each other, while providing the gambling mechanics that ensures the room size and structure maximizes the effectiveness of the payout systems.
• Turnkey Integrations with Gaming Distributors: Integration across every major web and mobile platform including WildTangent, Yahoo Games, Google Play, the Kindle store, Facebook, mobile devices, tablets, etc.
• Established Payment System: Network of more than 20 different payment providers, both domestically in the U.S. and internationally. Payment options include all major credit cards, PayPal, pre-paid cards available in all major grocery stores, PayNearMe bill pay at 7-eleven locations, and mail-in cash or check payments.
• In-Game Advertising Partners: Developers can easily integrate in-game ads with eight preferred partners, including RadiumOne and Matomy.
• Deep Analytics & Reporting: Extensive dashboard including up to 300 metrics for reporting, breaking down game-play and revenues across player location and activity, platform, payment method, and marketing call-to-action, among others. The reporting grid provides a robust set of revenue-share analytics to empower customers to promptly and accurately communicate earnings to key stakeholders or partners.

"The industry is incredibly saturated, and developers are hungry for a way to differentiate their social casino titles. True innovation will come when developers expand beyond single-player slot games to offering unique, multiplayer titles that foster a truly social experience," said Derrick Morton, CEO of FlowPlay. "Juan and Joju Games turned to our industry-proven technology platform to take their social casino game to the next level. Their deep experience developing incredibly successful casual games makes them an ideal partner to transform the social casino industry as we know it today."

For more information on FlowPlay, including the development platform, white-label solution, and leading social casino MMO, Vegas World, contact [email protected].

About FlowPlay
FlowPlay, a developer of virtual environment and game technologies, make immersive worlds and massive multiplayer games possible with no software required beyond a basic browser. FlowPlay's first consumer product, ourWorld, is enjoyed and played by over 30 million players and is one of the most popular teen virtual worlds. Vegas World, the first social casino MMORPG developed by FlowPlay, was recently launched. The company was founded in 2006 and primarily funded by Intel Capital and the creators of Skype.